Art is subjective. Our interpretation is making an impact on the world. Here is our story:

Tamara Vučetić, the owner

The problem we’re dealing with is that the fashion industry is the second biggest polluter in the world, right between the fossil fuel industry and the agricultural industry.

These 3 polluters have something in common: animal and synthetic leather production that have been proven to negatively impact the environment.

To grow awareness about the industrial impact on our Planet’s flora and fauna, we joined the revolution of new materials.

Tamara Vučetić, the owner

Our vision

is to inspire implementation of circular economies for a more sustainable future

Our mission

is to disrupt the leather market with the use of bio-based leather made from grain leftovers.

As opposed to fossil fuel-based leather, this kind of leather can be made by dehydrating barley malt waste, using at least 50% less chemicals in the process.

17 Sustainability Development Goals

We believe that we can use science and technology to address many global issues. That is why we included 10 out of 17 Sustainable Development Goals in our business.

Learn more

TEAM BEHIND IT

Tamara Vučetić

The founder and textile engineer

with a business background

in Amsterdam, Netherlands.

Andrej Marić

Tamara Vučetić

Co-founder with experience in sales and business development

Petra Merle

Tamara Vučetić

Petra Merle

Marketing specialist

Partners who believe in us

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